SOCIAL MEDIA MANAGER

What is a social media manager?

Social media managers are responsible for developing strategies to increase followers, creating and overseeing social campaigns, producing content, reviewing analytics, and communicating with key stakeholders in a company.

What does a social media manager do?

A social media manager oversees a company’s social media marketing efforts. The social media manager develops strategies for the business’s social media platforms, oversees their implementation, and tracks the results using analytics. Social media managers are responsible for communicating with clients about their strategy and ensuring that the client’s vision comes to life on social media channels. 

Here are some of the most common daily responsibilities of a social media manager:

• Developing brand social media voice
• Creating and implementing social media content strategy
• Visual content design
• Developing social media marketing campaign strategies
• Community management
• Monitoring campaign performance and analytics
• Maintain social media partnerships with other brands